I’m Joel Varghese Paul, a Creative Lead & Brand Strategist (4+ years, D2C, FMCG, interiors). I build emotionally intelligent brands that scale—rooted in story, design systems, and visual clarity.

I’m Joel Varghese Paul, a Creative Lead & Brand Strategist (4+ years, D2C, FMCG, interiors).
I build emotionally intelligent brands that scale—rooted in story, design systems, and visual clarity.

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